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Cookie Policy


Cookie policy for the Hups website

We use cookies to make our website work, to understand how people use it, and for marketing. We only place statistics and marketing cookies if you agree. You can change your choice at any time.

This policy covers the Hups website, www.hups.com. It applies to citizens and legal permanent residents of the European Economic Area and Switzerland. We last updated it on 25 September 2026.

What cookies, scripts and web beacons are

In this policy, we use the word "cookies" for all the technologies below.

  • Cookie: A small file that our website sends to your browser. Your browser stores it on your computer or other device. When you visit again, the information in the cookie may be sent back to our servers or to the servers of third parties.
  • Script: A piece of program code that makes our website work and respond to what you do. The code runs on our server or on your device.
  • Web beacon: A small, invisible piece of text or image on a web page. It is also called a pixel tag. It monitors traffic on the website, and it stores data about you to do this.

Some cookies on our website come from third parties that we work with.

The cookies we use

Functional cookies

Functional cookies make parts of the website work and remember your preferences. For example, they remember your language choice, so you do not need to enter the same information each time you visit. We can place these cookies without your consent.

Statistics cookies

Statistics cookies show us how people use our website. We use this information to improve the website. We ask for your consent before we place statistics cookies.

Marketing and tracking cookies

Marketing and tracking cookies, or other forms of local storage, build a profile of you as a user. The profile is used to show you advertising, or to track you on this website or across several websites for similar marketing purposes.

Social media

Our website includes content from LinkedIn that lets you like or share our pages. This content uses code from LinkedIn, and it places cookies. The content may store and process information for personalized advertising.

LinkedIn is located in the United States. We anonymize the data that is collected as much as possible. To learn what LinkedIn does with your personal data, read its privacy statement. LinkedIn can change this statement often.

Cookies placed on this website

These cookies are needed to run the site safely. We do not ask for consent for them.

Name Provider Purpose Lifetime
__cf_bm Cloudflare, for HubSpot HubSpot. Protects the site against bots 30 minutes
__hs_cookie_cat_pref HubSpot Remembers your cookie choice Check

Cookies we use only with your consent
Analytics

Name Provider Purpose Lifetime
__hstc HubSpot Counts your visits and when they happened 6 months
hubspotutk HubSpot Recognizes your browser. Links your visits to your contact details if you fill in a form 6 months
__hssc HubSpot Tracks the current visit 30 minutes
__hssrc HubSpot Detects when you restart your browser Until you close the browser
_ga, _ga_[ID] Google Analytics Tells visits apart to count visitors 2 years
__hssrc HubSpot Detects when you restart your browser Until you close the browser
_ga, _ga_[ID] Google Analytics Tells visits apart to count visitors 2 years
vuid Vimeo Measures video viewing 2 years

Who receives the data

HubSpot, Google and Vimeo receive data from these cookies. We store our HubSpot data in HubSpot's EU data center. Google and Vimeo may process data in Euopre and USA. They do this under the EU-US Data Privacy Framework or standard contractual clauses: confirm.

Change your cookies

Click "Set Cookie Settings" below. You can also delete cookies in your browser settings. Deleting cookies also removes your cookie choice, so the banner will show again.